Alternative

The best HubSpot alternative

A large CRM and marketing, sales and service suite whose free live chat is the on-ramp into paid Service and Sales Hubs. The free chat is a hook; the features you actually want live in Service Hub seats, and the price climbs fast as you add tools and contacts.

  • 14-day trial, no card
  • Your whole team included
  • Servers in Germany
muroHubSpot
A month for 5 people
$19
$50
EU hosting
Germany
EU as an option
Widget, before any click
11 kB
1.3 MB
Agents
Unlimited
Billed per seat

HubSpot figures read from its own pages on 10 October 2026. Sources in the table below.

Verdict

Leaving HubSpot: the short answer.

Both are good tools for different teams. Here is who each one fits, in plain terms.

Why teams leave HubSpot for muro

  • You want chat, not a whole CRM

    muro is the support widget and inbox without adopting an entire CRM and marketing platform to get it.

  • Flat, not per-seat Hubs

    Unlimited agents on one plan instead of paying per Service Hub seat.

  • AI on your own key

    Unlimited AI answers from your own docs at zero markup.

When HubSpot is the better choice

HubSpot is the right call if you want your chat tied into a full CRM with marketing automation, deal pipelines and sales sequences in one place.

We would rather you pick the right tool than the wrong one. If that is HubSpot, the comparison below still shows what you get and what it costs.

Side by side

muro vs HubSpot, line by line.

A check marks the lines where muro is the stronger answer. A dash means it depends on what you need.

Pricing model (muro is stronger here)
muroFlat monthly, from $19, whole team included
HubSpotFree tier, then per-seat HubsPer seat. Entry plan with live chat: Starter, listed at $10.Pricing page, read on 10 October 2026
Adding teammates (muro is stronger here)
muroWhole team included on every plan
HubSpotPaid seats per Hub
AI cost (depends on your needs)
muro1,000 or 3,000 AI credits a month included, unlimited on your own Anthropic key with no markup
HubSpotAI on higher Hub tiersListed: HubSpot customer agent, $0.50 per resolved conversationSource, read on 10 October 2026
Data residency (depends on your needs)
muroGermany (Hetzner, Nuremberg), email via Amazon SES in Ireland
HubSpotEU as an optionData center assigned from your IP address at sign-up. Moving later needs a paid plan.Source, read on 10 October 2026
Focus (depends on your needs)
muroLive chat and AI support
HubSpotFull CRM + marketing + sales suite
Best for (depends on your needs)
muroA focused, flat-priced support widget
HubSpotTeams wanting one big CRM suite
Free plan (depends on your needs)
muroYes, on one site. Plus a 14-day trial, no card

Positioning as of June 2026. Hosting, prices and widget weight were read from each vendor's own pages on 10 October 2026, and each line links to its source. Vendors change their plans often, so check HubSpot's pages before you decide.

Pricing

HubSpot pricing vs muro.

List prices from HubSpot's pricing page, read on 10 October 2026. muro is one flat price per workspace, whatever the size of your team.

muro

Flat price
Solo10 projects
$19a month
FleetUnlimited projects
$59a month
  • Your whole team and unlimited conversations on both plans
  • 1,000 or 3,000 AI credits a month, one per AI action
  • Unlimited AI on your own Anthropic key, no markup
  • 14-day trial, no card
Compare muro plans

HubSpot

How it is priced
Per seat
Entry plan with live chat
Starter, listed at $10
Free plan
Yes
AI
HubSpot customer agent: $0.50 per resolved conversation

Starter was shown at a "limited-time" promotional price; the undiscounted price was not printed.

Paid in HubSpot Credits (50 credits per resolution). A conversation counts as resolved if it is not handed to a human for 72 hours.

What a team pays a month

Entry plan, monthly billing, list price, in US dollars.

People answering chatHubSpotmuro Solo
1 person$10$19
3 people$30$19
5 people$50$19
10 people$100$19

Each total uses the cheapest listed plan that covers the team size, rounded to the dollar. muro Solo covers 10 projects at any team size, Fleet is $59 for unlimited projects. Taxes and usage-based AI add-ons are not included. Method and full table in the live chat pricing comparison.

Questions

HubSpot and muro, answered.

Something else? Write to contact@muro.chat, a person answers.

Is muro a good HubSpot alternative?

For live chat and AI support without adopting a full CRM suite, yes. HubSpot is stronger if you want chat as one feature of an all-in-one CRM.

Does muro replace the HubSpot CRM?

No, muro is focused on live chat and the support inbox. It has a REST API and webhooks so you can sync conversations into whatever CRM you use.

Can I avoid per-seat Service Hub pricing?

Yes, muro includes unlimited agents on every plan at a flat price.

More alternatives

Same format for every tool: what it is good at, where muro differs, and the sources.

Try muro next to HubSpot for 14 days.

One snippet in your <head>, unlimited agents on a flat plan, servers in Germany. Nothing charged today.